Tourism Exhibition Design Proposal for Shanghai Tower

About to become the tallest skyscraper in China and the second tallest in the world, the mega structure spiral designed by Gensler Architects completed a trio of towers, besides Jin Mao Tower and Shanghai World Financial Center, to become the commercial center of the city – one of the leading financial centers of Asia, developed from farmland in just 20 years.

CYAN was commisioned to make a video walkthrough presentation for the project submitted by APD to the Tourism Exhibition Design Proposal for Shanghai Tower. It consisted on video integration over CGI visualization, showing the posibilities of interaction in physical and virtual spaces.